Creative Director

  • Redwood City, CA
  • Marketing - Creative Serivces

PWE is looking for an exceptionally skilled Creative Director to work on all our live and in-production games. Your role will require a modern blend of artistic talent, an ability to direct a team to produce results-driven marketing collateral and a desire for data-driven creative optimization. You will lead a team of video and graphic professionals, inspiring them towards excellence You must have excellent project management experience for either a game publisher, development studio, creative agency (in-house or agency-side) and be able to manage your team’s resources and output to handle the day-to-day and long-term needs of a fast-moving game publisher. You will also work closely with a variety of art directors from our various game development studios, to ensure the visual style of all marketing materials align with their artistic vision.

Responsibilities & Job Duties:

  • Inspire and align the team around creative goals
  • Ensure consistency of creative vision across art, story, and design
  • Collaborate with product marketing to ensure brand consistency across all marketing collateral and throughout customer journey in the acquisition funnel
  • Develop key story outlines and content briefs to guide art and content creation
  • Understand our customers’ preferences and advocate for compelling visuals that meet those preferences while achieving KPI targets
  • Collaborate with the User Acquisitions team to own optimization and creative testing for marketing ad assets throughout the funnel
  • Project manage creative team’s workload and asset delivery against schedule and costs
  • should handle all of outsourced material
  • Work with 3rd party vendors on the creation of CG assets, key art, logo animation, and other marketing materials
  • Provide feedback and approval for all public facing marketing materials including video, screenshots, website, banners, and logos

Requirements:

  • 5+ years of experience shipping AAA titles in an Art/Creative director level
  • Multiple shipped titles in a lead role with oversight of a design group or similar discipline
  • Excellent creative project management skills
  • Experience leading a/b creative testing and ad optimization
  • Complete understanding of the acquisition funnel and proven ability to improve conversion within it via effective creative
  • Exceptional ability to pitch and inspire
  • Ability to direct, collaborate, and speak critically on story, art, and content development
  • A great understanding of modern game development
  • An innovative spirit and contribute beyond the assigned tasks, actively seeking responsibility
  • Good communication and organizational skills, preferably experience from working in an agile project environment

 Pluses:

  • Passionate about games
  • Experience with F2P games
  • Previous experience as a creative director
  • Previous management experience leading large groups
  • Previous work on CG trailers
  • Experience in Unreal Engine 4

If you feel this could be right for you, please provide the following:

  • Resume
  • Portfolio (link)
  • LinkedIn profile
  • Salary requirements
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